Voter Intelligence & Demographics
Àwùjọ
Grassroots Sentiment Panel — 2024
The Challenge
Institutional ObstaclesStandard national polling mechanisms are too broad, often neglecting local issues and rural communities. This makes it impossible for campaigns and governance researchers to capture the granular, ward-level sentiment needed for precise strategy.
Our Approach
Custom Strategy & EngineeringWe built Àwùjọ, a digital citizen panel tracking local sentiment across all 360 wards. The panel registers opinions on administrative policies, providing constituency-level insights to support predictive models.
Outcome & Impact
650K+Panelists
360Wards Mapped
92%Accuracy Rating